In this lesson, students assume the role of entertainment industry professionals responsible for marketing a selection of movies from the early Rock and Roll era. Following an examination of trailers, posters, newspaper articles, and the Motion Picture Production Code of 1930, students will present to the class on the various stakeholders that helped shape the way Rock and Roll culture was introduced to mainstream movie audiences in the 1950s.

The Uncommon Story: Notable North Carolinians is a local public television program presented by PBS NC. This series was produced with support from the NC Department of Natural & Cultural Resources. Lawrence “Crash” Davis from Gastonia was a baseball player made famous by the movie Bull Durham. Date aired: 3/28/2023